One last footnote

Bocé regards marketing expertise as an indispensable requirement for creating effective Spanish advertising in the U.S. Our clear identification of marketing problems as well as opportunities, and the application of strategic advertising and marketing solutions to their specific problems or opportunities, account for most of our success as a Hispanic agency.

Whereas most advertisers can usually provide specific marketing guidelines to their mainstream agencies, their marketing objectives in the Hispanic agency to evaluate or define these objectives and provided strategies and rationales to the client.

Bocé has always recognized marketing expertise as an essential element of effective Spanish advertising. Marketing considerations unique to the Hispanic market often dictate deviations from the mainstream marketing and advertising strategy. At Bocé, we take pride in a long and successful track record of such strategic deviations.

History | Clients | Contact

Copyright © 2007, Bocé Communications Group